Christine Orchard

B2B LinkedIn Creator & Former Head of Marketing | SaaS, AI & Marketing Partnerships | Host of Marketers Do Coffee | Boutique content agency owner

In a nutshell

I’m a B2B LinkedIn creator, former Head of Marketing, and founder of Orchard Strategy, reaching 16K+ marketers, founders, executives, and operators. Before starting my business, I spent six years leading marketing teams, including as Head of Marketing at Arc.dev. I was the person evaluating, buying, and using the kinds of B2B software I now partner with.

Today, I run an executive brand strategy business and have written more than 2,000 LinkedIn posts for C-suite executives. My own content has generated 4.2M+ organic LinkedIn impressions. That gives me a different way to work with brands. Instead of reading a brief and explaining your product’s features, I put the product into my actual marketing workflow and turn what I do, learn, or create with it into useful LinkedIn content.

That might mean showing how I turn a 45-minute client interview into a month of content, how I turn a rough idea into a client-ready visual, or how I manage content across multiple executive brands. The product becomes part of a useful story rather than the reason for the story.

I take on 1–2 brand partners per month and only promote products I can genuinely see myself using.

Categories I cover (and the tools I personally use in each): AI assistants and LLM tools (Claude, ChatGPT) · AI meeting notes (Granola) · podcast recording and editing (Riverside) · presentations and design (Gamma, Canva) · LinkedIn and social tools (Buffer, SocialKit, Kleo, Ordinal, Shield) · newsletters (Beehiiv) · workspace and ops (Notion, Airtable, Slack) · scheduling (TidyCal) · LinkedIn automation (Botdog) · startup finance, banking, payroll, accounting, and tax (Mercury, Gusto, Wise, Kick, Decimal) · video and YouTube.

If your product is on that list, the post is already half-written. If it belongs on that list, let's talk.

Previous partnerships

Selected companies I have worked with

Gamma

Fathom

Gridset by Lumin

SocialKit

Sked Social

About my podcast, Marketers Do Coffee

How LinkedIn actually works from the marketers who’ve figured it out.

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